Over 150,000 participants! Royal Enfield's official event "One Ride 2026" held in 60 countries worldwide

Royal Enfield held its official global event, "One Ride 2026," on September 20, 2026, across 60 countries. Marking the company's 125th anniversary, this event saw over 150,000 riders participate, making it the largest event since its inception in 2011. Through donations based on the number of participants, this event supports conservation efforts for snow leopards living in the Himalayan region.

Over 150,000 participants, the largest scale ever!

Royal Enfield held its official riding event, "One Ride 2026," on September 20, 2026, in 60 countries around the world. Marking the company's 125th anniversary, this milestone event drew over 150,000 riders, the largest turnout since the event began in 2011.

The theme for this year was "Every Rider. Every Road. One Mission.," with the goal of supporting the conservation of snow leopards living in the high altitudes of the Himalayas. The company has pledged to make a donation for snow leopard conservation for every rider who participated. There are an estimated 718 snow leopards in India, and the company has previously deployed conservation programs covering over 10,500 square kilometers of habitat in regions such as Himachal Pradesh and Ladakh.

The North American region also saw record-breaking participation, with a total of over 1,500 riders gathering across 27 locations in the United States and 2 locations in Canada. Participants enjoyed the event on a diverse range of Royal Enfield motorcycles, from classic models to the latest releases. While the previous event in October 2025 reported over 40,000 participants, this year's turnout significantly exceeded that figure.

After-movie and total donation amount to be released on October 23

Nathan Kolbe, Head of Marketing for the North American region, described the event as one of the most important of the year. He stated that welcoming a record number of people in North America during the 125th-anniversary milestone was a special achievement, and that the gathering of riders from diverse backgrounds riding both new and old models highlighted the greatness of the motorcycle community.

Although the event itself concluded on September 20, the "Global One Ride 2026 Aftermovie" is scheduled to premiere on October 23, 2026, which coincides with International Snow Leopard Day. The video will feature footage of riders gathered from all over the world.

On the same day, the total amount of the donation the company will make toward snow leopard conservation, based on the number of participants, will also be announced. Through this ride event, concrete support for protecting precious ecosystems will be revealed.